The Milk Shake Curl Passion Shampoo is a deep-cleansing yet gentle shampoo designed for curls, waves and coils. Free from parabens and SLES, it forms the first step in the Curl Passion routine by the Italian professional hair-care brand. AllBeauty+3Milkshake Pro+3Notino+3
Who it’s for:
If you have natural waves, defined curls or tight coils that need structure, bounce and nourishment—this shampoo is built for you. Ideal for hair that can feel dry, frizzy or that struggles to hold shape. It’s also perfect for value-savvy shoppers who want salon performance without the salon price tag.
What to expect (in everyday language):
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A rich, creamy lather that feels gentle and luxurious on wet hair.
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A refreshing clean that removes build-up but doesn’t strip your hair’s natural texture.
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After towel‐drying, curls feel softer, more defined and springy—not crunchy or weighed-down.
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Over time, you’ll see less frizz, more shine and stronger curl shape.
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Because of the milk proteins and oils, the shampoo helps repair and strengthen strands while retaining bounce.
Key ingredients & benefits (plain language):
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Milk proteins – help reinforce and smooth the hair fibre so curls look healthier. milkshakehair+1
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Quinoa proteins – protect colour treated hair and support shine & structure. Notino+1
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Pracaxi oil & Babassu oil – lightweight Amazon-derived oils that nourish and help reduce frizz without heaviness. Milkshake Pro+1
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Fruit extracts (apple, blueberry, lemon) – give a boost of anti‐oxidants and naturally protect hair. AllBeauty+1
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Integrity 41® – a brand innovation from Milk Shake that helps protect hair against environmental stress and keeps curls looking fresh. Justmylook
Why buy from us (beauty-scent.co.uk):
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We’re a value retailer: you’ll find the product at a great price compared to RRP, so you’re getting salon-quality without overspending.
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Fast shipping: order before 8pm for next-day dispatch (UK mainland) so you can begin your curl routine without delay.
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Genuine, trusted stock – we guarantee authenticity so you can use with confidence.
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Perfect for gift or self-care: If you’re stocking up or treating someone with curls, it’s a smart and appreciated choice.
Usage tips:
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Apply to wet hair, focus on scalp and roots then gently work the lather down lengths.
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Rinse thoroughly.
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Follow with a Curl Passion Conditioner or Leave-In for best results (especially if your hair is very dry or coily).
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For maximum definition, let your hair air-dry or use a diffuser on low heat.
Ingredients / caution:
Contains milk proteins, botanical oils and fruit extracts. As with any hair‐care product, patch-test if you have a sensitive scalp or after colouring. Not designed for internal use — for external use only.